{"id":1553,"date":"2018-09-13T10:57:59","date_gmt":"2018-09-13T13:57:59","guid":{"rendered":"http:\/\/www.sistran.com\/latam\/?p=1553"},"modified":"2021-08-20T14:52:34","modified_gmt":"2021-08-20T17:52:34","slug":"estrenamos-nuevo-website","status":"publish","type":"post","link":"https:\/\/www.sistran.com\/latam\/estrenamos-nuevo-website\/","title":{"rendered":"Estrenamos nuevo Website"},"content":{"rendered":"<p><em>En septiembre, sistran.com<\/em><\/p>\n<p>&nbsp;<\/p>\n<p><em>Actualizamos nuestro site para acercar m\u00e1s y mejor informaci\u00f3n a nuestros clientes y prospectos. Optimizada para buscadores, responsive y con contenidos reformulados a las nuevas exigencias del mercado. \u00a1SISTRAN no para, sigue creciendo y se renueva!<\/em><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1554 aligncenter\" src=\"http:\/\/www.sistran.com\/latam\/wp-content\/uploads\/2018\/09\/Lanzamiento_Septiembre_SitioWeb_SISTRAN_2018.jpg\" alt=\"\" width=\"499\" height=\"555\"><\/p>\n<p>&nbsp;<\/p>\n<p>El 1\u00b0 de septiembre lanzamos el nuevo Site, producto de un arduo trabajo que comenz\u00f3 en 2017. Buscamos redise\u00f1ar la p\u00e1gina Web y actualizar as\u00ed nuestra plataforma de cara al cliente de acuerdo a las mejores pr\u00e1cticas del mercado.<\/p>\n<p>Se redise\u00f1aron todos los contenidos desde un criterio \u201c<em>responsive<\/em>\u201d o adaptativo. Esto responde a una t\u00e9cnica de dise\u00f1o web que busca la correcta visualizaci\u00f3n de una misma p\u00e1gina en distintos dispositivos, desde computadoras de escritorio a tablets y m\u00f3viles.<\/p>\n<p>Asimismo, se trabajaron conceptos como el de posicionamiento SEO (<em>Search Engine Optimizers<\/em>, por sus siglas en ingl\u00e9s) para linkear la web con los resultados de buscadores, u otros sitios, en forma org\u00e1nica. Optimizamos la jerarqu\u00eda de navegaci\u00f3n y de contenido mostrando de manera m\u00e1s clara los productos, objetivos y servicios de SISTRAN.<\/p>\n<p>Los \u00edtems del men\u00fa principal fueron agrupados con subsecciones para ahondar en los contenidos y se multiplicaron los canales de comunicaci\u00f3n: formulario de contacto y Demos de producto\/servicio previa carga de datos.<\/p>\n<p>A prop\u00f3sito de los datos sumamos Google Analytics, una herramienta para estudiar el comportamiento de los usuarios y as\u00ed ofrecerles contenidos de acuerdo a sus intereses. Adem\u00e1s, integramos la secci\u00f3n de noticias a la plataforma principal con un Blog de Noticias que permite acceder a las novedades de la compa\u00f1\u00eda desde el mismo sitio sin cambiar el <em>look &amp; feel<\/em> y mejorando la performance.<\/p>\n<p><em><br \/>\n\u00a1Esperamos disfruten de todo este trabajo!<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En septiembre, sistran.com &nbsp; Actualizamos nuestro site para acercar m\u00e1s y mejor informaci\u00f3n a nuestros clientes y prospectos. Optimizada para buscadores, responsive y con contenidos reformulados a las nuevas exigencias del mercado. \u00a1SISTRAN no para, sigue creciendo y se renueva! &nbsp; El 1\u00b0 de septiembre lanzamos el nuevo Site, producto de un arduo trabajo que [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2902,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1553","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticia-es","wow fadeIn"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Estrenamos nuevo Website &#8211;<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sistran.com\/latam\/es\/estrenamos-nuevo-website\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estrenamos nuevo Website &#8211;\" \/>\n<meta property=\"og:description\" content=\"En septiembre, sistran.com &nbsp; Actualizamos nuestro site para acercar m\u00e1s y mejor informaci\u00f3n a nuestros clientes y prospectos. 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